An American-backed strategic minerals group advancing copper resource independence.

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Round 03

LSM x Edge Cut

From the feedback the direction we are looking to move towards is an even more minimalist mark, where LSM is the focus. This option is a development in this direction, where the icon and stacked wordmark have a cut-sheet metal look and feel, with modernity and subtle strength.

The system should feel direct and engineered: LSM first, the full name held close, and the material language carried through deep blue gradients, concrete, paper texture and restrained metallic finishes.

A clean mark.

The monogram paired with a stacked wordmark, strong but with a premium, private-member's club feeling.

LSM mark on navy
LSM mark on charcoal
LSM mark on black

Mock-ups.

LSM x Edge Cut billboard mockupLSM x Edge Cut debossed paper application

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