LSM
Brand Development / Stage 01 / Identity Review
Day 11 of

Liberty Strategic Minerals
LSM x Edge Cut — Selected.

An American-backed strategic minerals group advancing copper resource independence through a new generation of exploration and investment. The brand must carry the weight of that history.

Selected — Final Direction

Liberty Strategic Minerals Brandmark

Liberty Strategic Minerals official wordmark

Perfect Balance & Harmony

Liberty Strategic Minerals brandmark balance and proportions

Wordmark.

Ivory — Official Wordmark
Ivory — Official WordmarkDownload ↓
Charcoal — Official Wordmark
Charcoal — Official WordmarkDownload ↓
White — Official Wordmark
White — Official WordmarkDownload ↓

Monogram.

Ivory — Official Monogram
Ivory — Official MonogramDownload ↓
Charcoal — Official Monogram
Charcoal — Official MonogramDownload ↓
White — Official Monogram
White — Official MonogramDownload ↓
Cathedral curator
Next Steps — Cathedral

Now that we have our brandmark we will begin setting up the brand system:

  1. Paragraph & Header Font
  2. Colour System
  3. Iconography
  4. Layout & Pattern Application

Brand Development Archives

Archived rounds

See the brand development rounds here, and how the LSM Wordmark developed.

See Archives